Social media platforms have been abuzz with developments, and many are centering their updates on COVID-19 to help users during these trying times. From Pinterest’s CEO launching a self-reporting COVID-19 tracking app to Instagram launching a media sharing feature, we’ve got you covered!

WhatsApp has released an announcement regarding the setting of limits on forwarded messages, in order to constrain virality. The social platform has indicated that it is necessary as billions of people are relying on WhatsApp more during the pandemic to communicate: 

With people across the globe practicing social distancing — or in some cases, on a national lockdown — traditional media channels have taken a bit of a hit. Subsequently, there has been a huge spike in people spending time online — reading news and using social media platforms.

Agile businesses will do all it takes to drive user engagement and generate more leads, says writer Tiffany Harper. She says that this should include social media marketing, which is a channel that grants you access to more than two billion daily active users.

Working remotely during COVID-19 is about to become a reality for many South Africans following the nationwide lockdown. However, there is no need to panic as nowadays there is an app for everything, which will make this quarantine a whole lot easier on you.

Social media is a platform where people can pretend to be whoever they want to be. Although it is sometimes associated with being fake, the successful brands always know when to show their human side. And people love seeing that side.

Social media, and its dynamism, is often difficult to keep up with. But don’t worry, we've got you! From Instagram allowing users to restrict accounts to Twitter updating its developer policy, we've got the scoop on all things social this March.

Twitter is testing out ephemeral content in Brazil to see if it will complement its platform — or not. Other big social media brands such as Instagram, Facebook and even LinkedIn have added the stories feature to their platform, and now finally Twitter might do the same.

The Social Media Week Durban (#SMWDurban) has announced the event dates, venue, speaker line-up and theme for its 2020 event. The conference will be moving to the Durban ICC (International Convention Centre) for the online media, digital marketing and tech event and will take place between Thursday, 18 June and Sunday, 21 June. 

YouTube is a great platform when you want to market your brand. The video-focused platform has useful features such as mid-video pop-ups and you’re able to measure click through rates. You even have an opportunity to interact with your audience through the comments sections.