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Taste as an Editorial Skill
media update considers how technology and trend culture shape our relationship with taste, and why developing discernment and an independent perspective remains essential to editorial judgement.
When Literacy Development Meets Easy Answers: A Deeper Look at South Africa’s Literacy Crisis
media update considers how our relationship with AI and the decline in reading for pleasure fit into South Africa's literacy crisis.
Building a Data Profile: A Q&A With Melissa Mc Nally — Part One
media update talks to Melissa McNally about the assumptions behind audience research, from the limits of consumer personas to the risks of AI-led targeting, and how research can keep pace with changing needs and motivations.
When Local Language Meets Global Default
South Africa's multilingual reality can get lost when local languages present a challenge for developing language technology. media update considers what it means when the language we use does not fit the systems built to understand it.
The Human Edge in an Automated Communications Industry: A Q&A With Kevin Welman
media update talks to Kevin Welman about how agencies can balance integration with specialist knowledge, creativity with commercial value and technological efficiency with human relationships to build lasting credibility.
Roots to Reinvention — The Editor's Note
Spring notoriously signals new beginnings, meaning most industries lean on this symbolism for their own gain. media update considers how publicity campaigns can offer an edge to an overdone story by rooting a brand's future in its own history.
When Purpose Meets People — A Q&A With Tarri Parfitt
media update talks to Tarri Parffit about how the Smile Foundation communicates humanitarian influence and keeps people at the heart of the cause.
The Optics of Defence: AAD 2026 Through Communication's Lens
African Aerospace and Defence's (AAD's) air show is on everyone's lips after this past weekend's impressive display of skill, but the exhibition's story began decades before the first jet took to the Waterkloof skies. media update considers how AAD evolved from a simple air show into a major civil and military industry event.
The Cost of Disconnected Marketing and Operations
media update considers what happens when businesses experience misalignment in marketing and operations by looking at the recent SPAR Chairman and Deputy Chair's resignations as case study.
How Spaces Shape the Stories We Tell About Them
media update considers how the way we experience our surroundings can influence what we believe about them, and why changing that perception requires more than a fresh coat of paint.
Taking Local Global — What Durban FilmMart 2026 Asks of African Storytellers
Africa's leading film finance market returns this coming October under the theme Shifting Worlds: Turning Towards Ourselves. media update looks at how local stories reach global audiences without losing what makes them local.
Flow Communications has announced that, among five new of its clients are aha Hotels & Lodges and Few & Far Luvhondo, a carbon-neutral luxury lodge in Limpopo's Soutpansberg, adding to a growing cohort of tourism customers.
Growth Agency, a specialist digital marketing agency, has been established alongside Adclick Africa as part of an expanded group offering with the goal of bringing performance marketing growth and success to brands and businesses in South Africa.
Godrej Consumer Products Ltd. (GCPL), an emerging markets FMCG company, has appointed WPP Media as its global media agency partner for its international business spanning South Africa, Nigeria, Sri Lanka, Bangladesh, Indonesia, Argentina and Chile.
Conservation NGO African Parks has partnered with VML South Africa with the aim to share the stories, celebrate the partnerships and highlight conservation outcomes across its portfolio.
When you ask marketing and agency leaders what's keeping you up at night, increasingly, the answer is the same: How do we actually operationalise AI in a way that creates measurable business value? Organisations have adopted AI tools, but they haven't redesigned how they operate around them, says Lynn Madeley, CEO of High Performance Matters.
In a small Northern Cape town where the most recent recorded unemployment rate stood at 34.49% in 2021, two handmade wire cars have achieved something extraordinary.
Financial Times Weekend (FT Weekend), the Financial Times' flagship weekend edition, has announced that it is now being printed and distributed locally in South Africa for the first time, cutting the wait between London's presses and a Sandton breakfast table from days to hours.
Like clockwork, as the final quarter rolls around, attention turns to whether a business will hit its annual sales target. How much still needs to close? Which deals can realistically land before year-end? What does the pipeline look like against the target?, says Lauren Pybus, Creative Director and Marketing Manager at Euphoria Telecom.
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