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Why PR Is Different From Marketing, Advertising and Communications — In 300 Words Or Less
Public relations can be confusing at times, especially when trying to distinguish it from intersecting disciplines. Venelize de Lange from media update explains how you can differentiate public relations from other disciplines and why it is important.
From Screen to Store: How Movie Remakes Guide Legacy Brands
Ever wonder why it's so easy to go back to the old classics? Venelize de Lange from media update explores what legacy brands can learn from movie remakes, and how they always keep their audiences coming back for more.
Mastering The Algorithms
Every social media platform runs on an algorithm — the invisible hand that decides who sees your content and when. For creators, brands and businesses, understanding these algorithms is the key to boosting visibility and engagement. So, read along as Saads Abrahams from media update breaks down how to master each platform's algorithm.
Three Tips on How PRs Can Make the Most Out of AI — In 300 Words or Less
The wonderful world of AI is rapidly developing, and for PRs, it can be used as a super tool. In this article Saads Abrahams from media update is sharing three tips on how PRs can make the most out of AI.
Daily Sun named Publisher of the Year at 2025 Bookmark Awards
The Daily Sun was named Publisher of the Year — earning the coveted Black Pixel — at the prestigious 2025 Bookmark Awards in Sandton on Thursday night, cementing its place as a leading voice in South African digital media.
Tips On Pinterest: How to Build Your Pin Community [Infographic]
Venelize de Lange from media update unpacks Pinterest's latest tips for content creators, showing how to grow a loyal following and foster engagement on the platform. With audiences actively searching for ideas on Pinterest, these insights will help you shape your 2025 content strategy.
Blogging Lessons From Wednesday Addams — In 300 Words Or Less
Is Emo the new Barbie? The latest release (and success) of the Wednesday season makes us all wonder. media update's Venelize de Lange explores what valuable lessons bloggers can learn from the lead's unapologetically dark persona.
Crisis PR in the Social Media Era — In 300 Words or Less
Social media is instant, which means that the speed of a crisis is also instant. In this article, Saads Abrahams from media update unpacks the real-time nature of social media crises and how PR pros can protect — and even strengthen — brand reputation under pressure.
Social Media Lessons From the Central Perk Couch — In 300 Words Or Less
Looking for ways to turn followers into a tight-knit community? Take a seat on the Central Perk couch. Venelize de Lange from media update uncovers why Friends remains an emblem of lasting community and how you can incorporate it into your social media strategy.
Datara Consolidates Global Operations of LeadRobot, Elevating Enterprise Data Activation and AI Workflow Capabilities
Datara unites LeadRobot under one global architecture — elevating data activation, AI workflows, and privacy-first advertising for enterprises worldwide. One roadmap. One platform. One trusted partner.
Content Creator Red Flags, Reality TV Style [Infographic]
Reality TV is built on drama, competition and personalities — just like the world of content creation. In this infographic, Saads Abrahams from media update is sharing some content creator red flags, reality TV style.
AdHive Group has celebrated ten years with a bold new campaign, '10 TO TAKEOFF', aimed at highlighting the agency's commitment to creativity, curiosity and the belief that African stories deserved to be told with craft, courag, and conviction.
In today's era of digital saturation, consumers encounter hundreds of visual and emotional stimuli daily. Product quality alone no longer differentiates a brand. The battle ground has shifted into the subconscious mind, where impressions are formed and decisions are made long before logic enters the picture.
Now in its third year, the Level Up Series is a flagship business development programme, hosted by the Greater Tygerberg Partnership (GTP) designed to accelerate SMME growth and connect local entrepreneurs with industry experts, funders and future customers.
Hosted by media personality Sne Dladla, the event has drawn in an audience of leaders from advertising, publishing, technology and brand marketing sectors. Alongside creative agencies, corporates and entrepreneurial innovators.
Women's Month in South Africa has been a time for First Group to honour the grit, growth and the greatness of women; to celebrate those whose contributions have shaped the nation, economy and communities; and to spotlight those building careers, raising families and leading from the front.
The Competition Tribunal (Tribunal) has approved the proposed merger involving the acquisition of Barloworld Limited (Barloworld) by a management-led consortium and a Saudi Arabian investor group.
As we are deep into 2025, it is pleasing to see that most small and medium businesses (SMBs) in South Africa are optimistic about their futures, says Gerhard Hartman, VP Medium Segment, Sage Africa and Middle East.
In today's world, leadership is no longer about command and control. It's about clarity in chaos, courage in contradiction and compassion in complexity, says Celiwe Ross, Director of Strategy, Sunstainablilty, People & Public Affairs at Old Mutual.
Discover why global companies are turning to South African app developers for innovation, cost-efficiency, and technical excellence. Learn how to hire dedicated developers to drive your business forward.
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