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Five takeaways from Brand SA’s South Africa Top 50 Brands

Five takeaways from Brand SA’s South Africa Top 50 Brands

Marketing
South Africa is in the midst of an economic slump. But, as revealed by South Africa’s Top 50 local brands, it is possible for great brands to buck a tough economic environment.
 
Brand South Africa
Brand Finance
African brands
South African brands

<i>Val de Vie Magazine</i> appoints Les Aupiais as new editor

Val de Vie Magazine appoints Les Aupiais as new editor

Media
Les Aupiais has been appointed as the new editor of the 2017/18 Val de Vie Magazine summer edition. Marketing director and shareholder for Val de Vie Ryk Neethling remains as editor-in-chief, setting the tone and direction for the publication.
 
Val de Vie South Africa
South African magazine
New appointment
Magazine South Africa
South African publications 2017

CPA reflects on visa applications for SA film industry

CPA reflects on visa applications for SA film industry

Media
Late 2014, after lobbying by the CPA and two partner associations, Home Affairs granted a special concession to the film industry. This enables clients working in a supervisory capacity to enter South Africa on a visitor’s visa, rather than having to apply for a Section 11(2); a visa that requires the applicant to pre-apply in their country of residence.
 
CPA South Africa
Commercial Producers Association
Film Industry Visa Assistance

Boomtown's #filledourstadium campaign proves succesful

Boomtown's #filledourstadium campaign proves succesful

Marketing
Running from Saturday, 22 April to Monday, 22 May, Boomtown created an eye-catching campaign creative and a social media campaign that gained local and national momentum.
 
Boomtown South Africa
#fillourstadium
Southern Kings
Marketing campaign South Africa

How Sanlam’s WhatsApp drama series hit its targets

How Sanlam’s WhatsApp drama series hit its targets

Social
Response to Sanlam’s WhatsApp drama series, Uk’shona Kwelanga, has exceeded the brand’s expectations. Tendani Matshisevhe from Sanlam Developing Markets shares why the brand chose WhatsApp for this campaign and how audiences reacted to this unconventional storytelling method.
 
Sanlam
WhatsApp drama series
Uk’shona Kwelanga

Stone Soup announces two new appointments

Stone Soup announces two new appointments

Publicity
Stone Soup Public Relations announced the appointments of Lisa Johnston and Tsungai Desando.
 
Stone Soup
New appointment
Public relations agency South Africa

Agency interns and what they're doing to your other employees

Agency interns and what they're doing to your other employees

Marketing
There are many reasons agencies hire interns, says digital marketing agency Rogerwilco's Jessica Edgson. They’re young, they’re eager and (let’s just be honest here) they’re cheap. Youngsters fresh out of ad school or university are blank slates who have yet to learn any bad habits or, even worse, develop the egos the industry is known for.
 
Rogerwilco
Digital marketing agency South Africa
Agency interns South Africa
Marketing South Africa

Avon contributes to causes that matter most to women

Avon contributes to causes that matter most to women

Publicity
Avon has donated $1-billion to causes that affect women most. In South Africa, Avon has raised over R22-million towards breast cancer education, screening, and community benefit programmes and a further R7-million towards NGOs that assist women that have been abused.
 
Avon
Avon South Africa
Breast cancer fundraiser
Breast cancer initiative

Discover Digital acquires majority stake of EFX Productions

Discover Digital acquires majority stake of EFX Productions

Media
On-demand solutions specialist Discover Digital has acquired a 74% stake in technical service and TV production company EFX Productions, expanding Discover Digital’s full-service production, broadcasting, and streaming capabilities.
 
Discover Digital South Africa
EFX Productions
Video on demand
VOD South Africa 2017

Magazine Features launches its new website

Magazine Features launches its new website

Media
Magazine Features, one of South Africa’s picture agencies, announced the launch of its brand-new website. Specialising in human-interest stories, celebrity, video, and lifestyle content, Magazine Features's photo and video database is updated daily with content from all corners of the globe, with over 150 million images available online.
 
Magazine Features South Africa
South African publication 2017
Publicaton website South Africa
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