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When Local Language Meets Global Default
South Africa's multilingual reality can get lost when local languages present a challenge for developing language technology. media update considers what it means when the language we use does not fit the systems built to understand it.
The Cost of Disconnected Marketing and Operations
media update considers what happens when businesses experience misalignment in marketing and operations by looking at the recent SPAR Chairman and Deputy Chair's resignations as case study.
When Purpose Meets People — A Q&A With Tarri Parfitt
media update talks to Tarri Parffit about how the Smile Foundation communicates humanitarian influence and keeps people at the heart of the cause.
The Human Edge in an Automated Communications Industry: A Q&A With Kevin Welman
media update talks to Kevin Welman about how agencies can balance integration with specialist knowledge, creativity with commercial value and technological efficiency with human relationships to build lasting credibility.
Roots to Reinvention — The Editor's Note
Spring notoriously signals new beginnings, meaning most industries lean on this symbolism for their own gain. media update considers how publicity campaigns can offer an edge to an overdone story by rooting a brand's future in its own history.
The Ethics of Purpose-Led Communication: A Q&A With Palesa Mokomele
Real stories power awareness campaigns, but whose voice really shapes them? media update's talks to Palesa Mokomele about consent, dignity and building trust in purpose-led communication.
When Literacy Development Meets Easy Answers: A Deeper Look at South Africa’s Literacy Crisis
media update considers how our relationship with AI and the decline in reading for pleasure fit into South Africa's literacy crisis.
Rethinking DOOH: A Q&A With Remi du Preez — Part Two
As with any advertising medium, implementing programmatic Digital Out-of-Home (DOOH) is only strategically sound if you can trust the numbers behind it. media update's talks to Remi du Preez about aggregation and independent verification to understand how to build DOOH into a genuine omnichannel campaign.
Taste as an Editorial Skill
media update considers how technology and trend culture shape our relationship with taste, and why developing discernment and an independent perspective remains essential to editorial judgement.
How Spaces Shape the Stories We Tell About Them
media update considers how the way we experience our surroundings can influence what we believe about them, and why changing that perception requires more than a fresh coat of paint.
Taking Local Global — What Durban FilmMart 2026 Asks of African Storytellers
Africa's leading film finance market returns this coming October under the theme Shifting Worlds: Turning Towards Ourselves. media update looks at how local stories reach global audiences without losing what makes them local.
Rethinking DOOH: A Q&A With Remi du Preez — Part One
Digital advertising gets more crowded as Digital Out-of-Home (DOOH) keeps growing into a flexible and measurable medium. media update talks to Remi du Preez about what marketers misunderstand about outdoor advertising and how to use it more strategically.
The Growing Influence of News Creators in South Africa
South African news creators are drawing audience attention on par with traditional outlets. media update looks at how independent creators are rivalling legacy media for reach and whether the industry's fears around algorithms and misinformation hold up locally.
Godrej Consumer Products Ltd. (GCPL), an emerging markets FMCG company, has appointed WPP Media as its global media agency partner for its international business spanning South Africa, Nigeria, Sri Lanka, Bangladesh, Indonesia, Argentina and Chile.
The Unlimited has appointed former Springbok winger Bryan Habana as its brand ambassador as the company looks to increase awareness of its brand and introduce audiences to its business and people.
Flow Communications has announced that, among five new of its clients are aha Hotels & Lodges and Few & Far Luvhondo, a carbon-neutral luxury lodge in Limpopo's Soutpansberg, adding to a growing cohort of tourism customers.
The Good Life Show Johannesburg has announnced that it will bring together leading voices across food, agriculture, retail, business, wellness and conscious living as part of the Africa Food, Wellness & Lifestyle Trade Summit 2026.
Rogerwilco's 2026 Township Customer Experience Report, in collaboration with Field & Insights Africa, explores how shrinking budgets, infrastructure disruptions and changing consumer behaviour are reshaping South Africa's township economy.
The World Out of Home Organization (WOO) has published the inaugural WOO Global pDOOH Expenditure Study 2026, revealing that global programmatic Digital Out-of-Home (pDOOH) advertising reached USD$1.339-billion in full-year 2025 — representing 7.0% of total global DOOH advertising spend.
5FM has announced that, ten years ago, for Nick Hamman, walking from Johannesburg to Polokwane seemed like a reasonable way to take a radio show on the road.
Celebrating its 29th year, the 2026 PRISMS Summit and Awards has announced that the three-day Summit will be taking place from Thursday, 22 to Saturday, 24 October at the Indaba Hotel in Johannesburg.
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