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Five digital marketing trends you need to know in 2022

Five digital marketing trends you need to know in 2022

Marketing

The good news is that the digital marketing revolution is far from over — and it's providing new and exciting opportunities for marketing professionals to raise brand awareness and expand market share, says Desirée Gullan, co-founder and executive creative director of G&G Digital.

 
digital marketing
digital marketing trends
digital marketing 2022
digital marketing trends 2022
2022 trends
marketing trends
digital marketing in 2022

Entries open for <i>Cresta Climate Challenge</i>

Entries open for Cresta Climate Challenge

Publicity

Entries have opened for the Cresta Climate Challenge, a global competition for young creatives organised by the Cresta Awards. The initiative aims to highlight emerging creative talents while harnessing their abilities in tackling climate change inactivism.

 
Cresta climate challenge
young creatives
Cresta Awards 2022
Cresta awards
youth climate change
climate activism

<i>ADC 101st Annual Awards</i> launch campaign for 2022 awards

ADC 101st Annual Awards launch campaign for 2022 awards

Marketing

ADC 101st Annual Awards has launched a new campaign, developed by DDB Paris, as part of its call to entries for 2022. A diverse group of illustrators, animators and artists from around the world have been selected to showcase what's behind their work as part of the campaign.

 
DDB Paris
ADC 101 Awards
young designers
ADC Awards
Creativity 101 - Each Cube Has a Story to Tell
Alexandre Nart
Debora Cheyenne Cruchon
Mihailo Kalabić
Jaedoo Lee
Armando Veve

INMA reports on democratising data at media companies

INMA reports on democratising data at media companies

Media

According to a report released by the International News Media Association (INMA), data democratisation by media companies is critical to creating reader-centric products. Although INMA reports that there is a dismissive culture and concerns that data will dictate editorial decision-making.

 
INMA Report 2022
Democratising data
International News Media Association
The Benefits and Risks of Media Data Democratisation
INMA

Type Directors Club welcomes its first managing director

Type Directors Club welcomes its first managing director

Marketing

The Type Directors Club, the world’s leading typography organization and authority on typographic excellence, has appointed designer, strategist and educator Ksenya Samarskaya to serve as its first managing director in the club's 75-year history.

 
Type Directors Club
Type Directors Club managaing director
managing director
typography
typography organisation
design
desinger
typography designer
typography club

Four tips for creating the best social content in 2022

Four tips for creating the best social content in 2022

Social

Creating social media content can be a timeous and arduous task, and it can be difficult to let your creativity shine through when you find something rather tedious. But this is where we come in to get you inspired!

 
Social media content
social media content creation
social media marketing plan
social media content planning tips
How to create content for social media
social media content strategy

Five PR trends to incorporate into your 2022 planning

Five PR trends to incorporate into your 2022 planning

Publicity

One of the biggest takeaways of 2021 is that agencies and public relations consultants have had to reinvent themselves, says Jean Harkett, managing director at Storybook Brand Communication Consultancy. Harkett adds that they face the new reality of shrinking newsrooms, the increase in fake news and a rapidly evolving social media space. 

 
PR
l public relations
PR trends
2022
2022 planning
PR planning
PR planning 2022
Storybook Brand Communication Consultancy
newsrooms
social media
fake news

Marketers, here’s what your strategy needs in 2022

Marketers, here’s what your strategy needs in 2022

Marketing

Formulating a marketing strategy during unpredictable times can be quite tricky. Marketers need to be flexible and keep an eye on consumer habits in order to know how to appeal to them. So, what exactly do marketers need to incorporate into their strategies this year? Let's find out!

 
Marketing
marketing strategy
content marketing
video
go to marketing strategy
2022 marketing strategy

Grey Advertising welcomes Chad Otto

Grey Advertising welcomes Chad Otto

Marketing

Grey Advertising has welcomed a new digital strategist lead to its fold. Chad Otto has joined the Grey group from Duke Group, where he was head of digital strategy. Otto's career in digital started in digital media.

 
Grey Advertising
Creative Circle
Grey Advertising team
news team member
digital lead strategist
Grey advertising digital strategist
Chad Otto

Five ways marketers can channel their inner <i>Emily in Paris</i>

Five ways marketers can channel their inner Emily in Paris

Marketing

Hit series Emily in Paris recently released a new season on Netflix and love it or hate it, there is a lot that marketers can learn from the Emily that actually went to Paris — sorry to the Emily in The Devil Wears Prada.

 
Marketing tips
Marketing tips from Emily in Paris
Emily in Paris marketing tips
Marketers
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