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Celebrating 2018 success: Insights from M&C Saatchi Abel

Celebrating 2018 success: Insights from M&C Saatchi Abel

Marketing
According to M&C Saatchi Abel, 2018 was an eventful year, with the agency winning several awards, including six Creative Circle Ad of The Month awards, an Apex award, 10 Loeries (including a Grand Prix for the Nando's #RightMyName campaign) and an Epica award. Here, the team at M&C Saatchi Abel share their insights.
 
M&C Saatchi Abel
marketing campaign 2018
campaign success 2018
marketing news 2018

Seven ways to skyrocket your marketing career

Seven ways to skyrocket your marketing career

Marketing
The marketing industry is not for the faint-hearted – but it can be a truly rewarding career path for those of you who have creative blood flowing through your veins. If you’re looking for a way to take your career to the next level, our top tips will help you get there.
 
Marketers
Marketing industry
Careers in marketing

Two new appointments at Grey Africa

Two new appointments at Grey Africa

Marketing
Grey South Africa has announced the appointments of Francois Coetzee as its new human resource manager and Motshewa Khaiyane as its new copywriter.
 
Grey Africa
advertising industry South Africa
marketing news
new appointment

The successful activation of Everysun and <i>947</i> – a first of its kind

The successful activation of Everysun and 947 – a first of its kind

Marketing
Everysun wanted to be on the beach in December – and so did 947’s Greg and Lucky team, says Cas Dreijer, MD of brand activation and experiential marketing agency Be Salt. More specifically, he says, the challenge was to throw a Frisbee all the way from Joburg to Durban – so, we made it happen.
 
Everysun
947
radio campaign
radio activation
Be Salt

Why you need to be a shapeshifter to get ahead in the digital age

Why you need to be a shapeshifter to get ahead in the digital age

Marketing
According to the team at Vega, you don’t have to be a Star Trek fan to understand the merits of being a shapeshifter – essentially, this is someone who can assume whatever shape is conducive to success in a work environment.
 
Digital age
career advice
marketing career advice
Vega School

Wayne Bischoff appointed as Mediamark's new CEO

Wayne Bischoff appointed as Mediamark's new CEO

Marketing
Wayne Bischoff, with three decades of experience in advertising, media sales and marketing, is taking the helm at Mediamark as its new CEO.
 
Mediamark
Wayne Bischoff
Mediamark CEO
marketing industry news 2019

Mo Flava to hand out Boston Media House bursaries

Mo Flava to hand out Boston Media House bursaries

Media
For the 9th consecutive year running, Mo Flava, Metro FM's afternoon drive radio personality and club DJ, is set to give away Boston Media House bursaries to students who matriculated in 2017 or 2018.
 
Metro FM
Metro FM Mo Flava
radio personality
Boston Media House bursary

Infographic: Five golden rules for creating exceptional content

Infographic: Five golden rules for creating exceptional content

Marketing
Writing exceptional content is something that takes hard work to get right. But with dedication, and a little help from media update’s infographic, it’s something you’ll master in no time. Let's take a quick look at what it takes to make great content.
 
Content creation
How to create content
Exceptional content
Infographic

Five simple steps to becoming a digital nomad

Five simple steps to becoming a digital nomad

Media
Do you feel a desire to travel the world, but with the security of a full time job? Well, if that’s the case, then you should definitely consider becoming a digital nomad. Read on to find out how to turn this dream into a reality.
 
Digital nomad
remote working
work and travel
gig economy

Herman Mashaba to speak at 2019 <i>Business Day TV</i> SME Summit

Herman Mashaba to speak at 2019 Business Day TV SME Summit

Media
Mayor of the City of Johannesburg, Herman Mashaba, will be one of the presenters at the 2019 Business Day TV SME Summit, which will be taking place at The Empire Venue in Parktown on Thursday, 7 March.
 
Business Day TV SME Summit
Business Day TV
Herman Mashaba
job creation intiative
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