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Taste as an Editorial Skill

Taste as an Editorial Skill

Media

media update's Venelize de Lange considers how technology and trend culture shape our relationship with taste, and why developing discernment and an independent perspective remains essential to editorial judgement.

Why Dogs Remain One of South Africa's Most Loyal Companions

Why Dogs Remain One of South Africa's Most Loyal Companions

Publicity

This International Dog Day, celebrated annually on 26 August, FOUR PAWS has been encouraging the public to honour the unique human-canine bond while supporting the welfare of dogs in need.

Reputation Isn't a Message, It's a Discipline

Reputation Isn't a Message, It's a Discipline

Marketing

In my experience leading reputation for one of Africa's largest financial services groups, one shift is unmistakable: reputation is no longer built by what we say, but by what we do — especially under pressure. It is one of the most valuable, least understood assets an organisation holds, says Wendy Tlou, Chief Communications and Reputation Officer at Old Mutual.

15 Rescued Big Cats Arrive Safely at LIONSROCK

15 Rescued Big Cats Arrive Safely at LIONSROCK

Publicity

Fifteen big cats rescued from the former Zoo Luján in Argentina have arrived safely at LIONSROCK Big Cat Sanctuary, aimed at marking a significant milestone in an international rescue mission led by global animal welfare organisation FOUR PAWS.

Every Agency Needs a Swiss Army Knife

Every Agency Needs a Swiss Army Knife

Publicity

People love to use "jack of all trades, master of none" as a criticism, usually to suggest that someone should specialise rather than spread themselves too thin, says Yolisa Mkele, Senior Writer at Tribeca Public Relations.

Mpumelelo Zondi Joins Humanz as South Africa Country Manager Amid Major AI Expansion

Mpumelelo Zondi Joins Humanz as South Africa Country Manager Amid Major AI Expansion

Marketing

Humanz, pioneering AI-powered creator marketing and creator commerce platform, has announced the appointment of Mpumelelo Zondi as its new Country Manager for South Africa. 

The Women Building AI-first Global Creative Work From South Africa

The Women Building AI-first Global Creative Work From South Africa

Marketing

South African women have been helping shape how generative AI is changing creative work for global brands, spanning business leadership, creative optimisation, operations, talent, motion design and copywriting.

The Human Edge in an Automated Communications Industry: A Q&A With Kevin Welman

The Human Edge in an Automated Communications Industry: A Q&A With Kevin Welman

Publicity

Venelize de Lange from media update talks to Kevin Welman about how agencies can balance integration with specialist knowledge, creativity with commercial value and  technological efficiency with human relationships to build lasting credibility.

Sunlight Green Bar Launches Raised by the Bar Platform

Sunlight Green Bar Launches Raised by the Bar Platform

Marketing

Celebrating its 135th anniversary, Sunlight Green Bar has launched Raised by the Bar — a new national platform aimed at giving back to the communities that have shaped the brand.

The New Front Page of TV: Where the Viewing Journey Begins

The New Front Page of TV: Where the Viewing Journey Begins

Marketing

When you switch on your TV, what do you see? The home screen, where you decide your next move. Should you stream a movie? Catch up on your series? Watch the live game? Whatever you choose, it starts right there — and that makes the home screen one of the most valuable pieces of advertising real estate on televisions today, says Adiela Dramat, Senior Client Partner at Reach Africa.

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