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Why Brands Continue to Chase Industry Recognition
Award ceremonies — the moment of validation for brands. Venelize de Lange from media update looks at how brands can easily miss the opportunity to convert industry recognition into meaningful media visibility and audience insights.
In Defence of Niche Publications
In an era defined by rapid technological change, some publications are succeeding by focusing on something surprisingly simple. Venelize de Lange from media update explores why.
Brand Loyalty as Subscription — The New Retail Battleground
Today consumers have endless market options — and brands are finding that customer loyalty cannot be taken for granted. media update's Venelize de Lange considers how retail businesses are adapting their strategies to stay top of mind.
Launching Print in 2026: A Q&A With Nicky McArthur
Venelize de Lange from media update talks to Nicky McArthur about the decision to launch a new print magazine in 2026 and how this move challenges industry assumptions about print's decline in value.
The Science of Attention — What Marketers Need to Know About Dopamine
Venelize de Lange from media update considers what neuroscience teaches marketers about consumer attention through looking at their dopamine fluctuation when exposed to different marketing strategies.
How the Springboks and Bafana Bafana Are Rewriting Fan Engagement
Venelize de Lange from media update considers what the 2026 Bafana Bafana and Springbok campaigns reveal about the role of supporters in modern sports marketing.
The New Rules of Brand Building: A Q&A With Alex Goldberg
How does a brand keep attention and stay relevant? Venelize de Lange from media update asks Alex Goldberg for his insights on creativity as a business advantage.
Publishing the Modern Magazine: A Q&A With Nicky McArthur
media update's Venelize de Lange talks to Nicky McArthur about independent magazine publishing, how editorial work endures in a changing media landscape and what it will take for print to thrive in the years ahead.
Raising a Nostalgic Youth — The Editor's Note
From vintage aesthetics to classic sitcom reruns, nostalgia is constantly shaping youth culture. Venelize de Lange from media update considers why so many young people are romanticising a pre-digital life.
The End of "Search" — Pick n Pay's In For a Penny, In For a Pound AI Venture
Venelize de Lange from media update considers how Pick n Pay's newly launched in-app AI assistant shapes the South African digital retail space and why this move could re-establish the retailer's competitive position in the local online grocery market.
Creating Meaningful Consumer Connections — A Q&A With Murat Gebeceli
media update's Venelize de Lange talks to Murat Gebeceli about how cross-functional intelligence — from retail performance to partner feedback — is used to guide marketing decisions and improve execution across Sony's diverse MEA markets.
The Business of Modern Storytelling: A Q&A With Jessie Mei Li
media update's Venelize de Lange spoke to Jessie Mei Li about the realities of storytelling in a digital first world, the ongoing conversation around authentic representation and data's role in dictating what audiences see on their screen.
Why Your Brain Still Craves Print Media
When was the last time you sat down and read something without a notification interrupting you? Venelize de Lange from media update looks at the science behind print media's appeal in a world of distracting screens.
How Streaming Has Rewritten the Rules of Sports Advertising: A Q&A With Leslie Adams
Venelize de Lange from media update talks to Leslie Adams about how changes in media consumption and technology are influencing sports advertising.
The Weight of What We Publish — The Editor's Note
As we enter the month of July, Emma Mendes from media update reflects on the enduring value of press freedom, editorial responsibility and Nelson Mandela's legacy, exploring why thoughtful journalism remains essential to informing communities, fostering trust and strengthening democracy.
Debating Our Way Out of Marketing Growth
Debating has become more of a performance than about understanding opposing perspectives — and marketing may be making a similar mistake. Venelize de Lange from media update considers how by comparing performance-driven debating to consumer-facing messaging.
A lot of what makes a PR strategy work happens where nobody's watching, and it comes down to instinct built over time, says Thembisile Tsambalikagwa, PR and Media Specialist.
The World Out of Home Organization (WOO) has signed up another 21 members from across the globe, the culmination of a surge of new members this year.
Africa's leading Chief Marketing Officers have been helping shape how societies see themselves, how countries present themselves to the world and how Africa authors its own story. Some of the continent's influential marketing and brand leaders have gathered to celebrate South Africa's 31 honourees on the inaugural Africa CMO 100 list.
"What are they feeding the Springboks?" has echoed around the rugby world for years. Asked by commentators, rival fans, former players and across social media whenever South Africa's giants dominate another opponent.
Award-winning integrated communications agency Riverbed has been appointed as the public relations partner for Menlyn Park Shopping Centre, one of Africa's premier retail destinations. The partnership will see Riverbed drive a strategic communications programme aimed at strengthening the mall's reputation as a must-visit lifestyle and shopping hub within Pretoria and across South Africa.
The Microdrama Production Team (MPT), a South Africa-based collective of African filmmakers convened by Sukuma Media, has announced the official selection of its first production slate: five original micro-drama series developed for the rapidly growing vertical content market.
Cape Town–based Entrepreneur and Creative Business Leader Sheralle Maclou has been part of a new generation of African women redefining leadership — aimed at shifting it beyond traditional business success to building cultural ecosystems, communities and platforms that shape identity, opportunity and long-term impact.
For 51-year-old Zandile Shinga from ePlazini in rural Mtwalume, a small plot of land in her garden has become a powerful shield against South Africa's cost-of-living crisis.
Surreal Hotel Arts, the Brazilian creative production company with offices in São Paulo and New York, has announced the launch of a new film campaign for leading beauty brand Eudora, part of the O Boticário group.
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