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How to Market Higher Education to Today's Students

3 Weeks ago Marketing

As the paths to success become more diverse, higher education institutions face new demands on how to communicate value. Venelize de Lange from media update looks at the strategic shifts influencing education marketing in an increasingly complex media environment.

Higher education marketing 2026 Education marketing strategy AI in higher education marketing Social media marketing for universities

The South African Freelancer Conundrum: How Much Do I Charge? — A 2026 Update

5 Days ago Media

Venelize de Lange from media update unpacks how South African freelancers can navigate pricing in 2026, by looking at updated benchmarks, common mistakes and practical strategies for setting sustainable rates.

Freelance rates in South Africa How much freelancers charge in South Africa How to price freelance services Freelancing income South Africa 2026 South African freelance pricing guide

From South Africa to Europe: The Strategy Behind Mr Price's R9-Billion NKD Acquisition

4 Days ago Marketing

Venelize de Lange from media update examines Mr Price's R9.66-billion NKD acquisition, exploring what the retailer's European expansion reveals about scaling value brands, localisation and the growing role of data-led marketing execution.

Mr Price NKD acquisition South African retail expansion into Europe Retail acquisition investor concerns Data-led retail marketing strategy

Canva On Building Africa's Creative Future: A Q&A With Bianca Sibiya — Part Two

3 Weeks ago Media

How can South African creators turn creativity into sustainable careers? media update's Venelize de Lange continues the conversation with Bianca Sibiya, unpacking where income, influence and new creative opportunities are emerging.

South African creators Monetising creativity in South Africa Digital income for creators Creative economy in Africa

Inside the Dispute Over Google's AI Training Practices

2 Weeks ago Media

As we enter the age of AI and its unwavering impact on content creation, search and discovery, Kiara Ferreira and Venelize de Lange from media update explore an economic problem posing as a technical controversy.

AI training on online content AI impact on journalism Copyright and AI content usage Google AI and publisher compensation

Six Continents, One City: What Cape Town's Tourism Campaign Means for Destination PR

3 Weeks ago Publicity

media update's Venelize de Lange analyses Cape Town's latest tourism push to unpack how integrated storytelling, global visibility and measurable engagement are reshaping destination PR.

Cape Town tourism campaign Destination marketing strategy Global tourism marketing Destination PR Measurable PR campaigns

Education, Engagement and the Stories That Travel

6 Days ago Publicity

Venelize de Lange from media update looks at the rise of positive education reporting in South Africa, and why success-driven reporting is resonating and driving engagement with audiences.

Positive education reporting in South Africa South African education success stories Matric results 2025 South Africa Education media trends South Africa

Speaking to the Heart of South Africa: A Q&A With Eben Keun — Part Two

4 Weeks ago Marketing

How can brands build trust and loyalty across diverse audiences? media update's Venelize de Lange continues the conversation with Eben Keun, unpacking what meaningful success looks like in multilingual marketing.

Multilingual marketing in South Africa Indigenous language advertising Cultural authenticity in marketing Localisation vs cultural relevance Building brand trust across diverse audiences

Menlyn Park Shopping Centre Joins Campaign to Support Flood Victims

7 Hours ago Publicity

After floodwaters tore through parts of Mpumalanga and Limpopo in January, Menlyn Park Shopping Centre has acted fast and offered its aid.

Building the Smart, Sustainable Factory: Why Responsible Innovation Will Define the Next Era of South African Manufacturing

8 Hours ago Publicity

Manufacturing is standing at a pivotal moment. What was once defined by linear processes, manual production and siloed data is now evolving into a world of digitally connected, intelligent ecosystems, says Tasneem Dajee, Presales Manager at Sage Intacct, Sage AME.

How Brands Can Use User-Generated Content in Influencer Marketing

12 Hours ago Marketing

If you ask an individual, "Do you trust people or ads more?", the answer would be obvious. 83% of Gen Z, 80% of Millennials and even 67% of Gen X have said they trust influencers' recommendations.

KFC Africa Donates R600 000 in Support of Cricket South Africa's Pink Day

13 Hours ago Publicity

KFC Africa, a partner of Cricket South Africa, has donated R600 000 to the Breast Care Unit at Charlotte Maxeke Johannesburg Academic Hospital, following the third Proteas Men's T20I match against West Indies on Saturday, 31 January.

ASEZ WAO Plants Trees Across Nelson Mandela Bay to Practice Environmental Protection

14 Hours ago Publicity

ASEZ WAO, the young adult worker volunteer group of the World Mission Society Church of God, has carried out a tree-planting activity in the areas surrounding Khumbulani High School and Newton Park Technical High School in Nelson Mandela Bay as part of the Mother's Forest Project.

South Africa's Best Marketers and Supply Chain Professionals Wanted for IMM Institute Excellence Awards Nominations

3 Days ago Marketing

This year's IMM Institute Annual Gala Dinner, at which the IMM Institute Excellence Awards will be presented, will recognise outstanding achievement across marketing, supply chain management and business leadership in South Africa.

Rare Disease Day 2026 Calls for South Africa's Support

3 Days ago Publicity

Rare Disease Day takes place on 28 February, and Rare Diseases South Africa (RDSA) is calling on South Africans, the healthcare sector and the broader public to use this day for more than a symbolic show of support.

Leveraging Shared Media to Build Your Brand

3 Days ago Publicity

Shared media or organic content created and distributed by users increases brand awareness, trust and engagement due to its authenticity and viral potential, says Sasha Kupritz, PR specialist.

Mustadafin Foundation Appeals for Help to Reach 100 More Learners

3 Days ago Publicity

While schools have reopened and classrooms are once again filled with chatter, many learners are returning without the basics they need to feel ready to learn. No stationery. No uniform.

Why the Future of PR Depends on Healthier Client–Agency Partnerships

3 Days ago Publicity

The start of a new year often brings optimism, new strategies and renewed ambition. However, for the public relations and reputation management industry, the past year ended not only with optimism but also with hard-earned clarity, says Moliehi Molekoa, Managing Director of Magna Carta Reputation Management Consultants and PRISA Board Member.