There are a few things that take one from your average junior PR Joe to a superb PR pro — and that is a thirst for knowledge. No matter when you started your journey into public relations, you needed to be willing to constantly up your knowledge and grow in your field. One of the best ways you can improve your knowledge is through books.

BrandMapp has announced that free and far-reaching, democratic and community-building, informative, entertaining and companionable radio is just about the only legacy medium still thriving in South Africa.

The One Show 2024 has announced that Ogilvy South Africa Cape Town is the Middle East & Africa Agency of the Year in The One Show 2024 Global Creative Rankings. 

Actress and TV personality Nomzamo Mbatha has joined forces with Africanbank. Mbatha, who has international acclaim in Hollywood films and recently graced local TV in Shaka Ilembe, will enter a partnership with the bank that encompasses brand ambassadorship and a commercial element leading to the launch of an 'Empower Her' account. 

Tea… the jack of all trades when it comes to warm beverages. We all have different reasons for enjoying a cup or keeping multiple kinds of tea in our homes at any given moment. For some, it is a staple; for others, it is an occasional comfort. For PRs, it is a masterclass in public relations.

Worldcom OOH, a company specialised in OOH at a global level, has announced its incorporation into the IAA, the International Advertising Association, which is recognised as the most influential network of marketing and communications professionals in the world. 

Litha Communications has announced its selection as the preferred agency for Brand SA, IRBA and SAICA to oversee the development of their 2023 / 2024 annual reports.

The 25^th edition of the PRISMS has announced that the 2024 awards will take place in Cape Town and will, for the first time, be a two-day event. Planned events include workshops, skills development seminars and knowledge sharing, culminating in the awards ceremony. 

Mediamark Digital has announced its partnership with an in-game audio advertising offering Odeeo. The duo will introduce South African brands to a way of connecting with audiences through audio. 

The One Show has announced that agencies and brands across five countries in the Middle East and Africa were awarded five Silver Pencils, four Bronze and 52 Merits in The One Show 2024. Ogilvy South Africa Cape Town led the region with five Silver Pencils and three Merits.